The Ontario Science Centre (OSC) delights and informs Ontarians with hands-on science experiences. The OSC has been the public centre for innovative thinking since 1969.
- Created an original animated character to grow brand awareness.
- Created the OSC’s first email marketing campaigns.
- Launched member loyalty and retention programs.
- B2C Audience Growth
- Brand Development
- Content Strategy & Writing
- Website Design and Development
- Email Marketing
- Video and Animation Production
The Ontario Science Centre sought new ways to engage the public, grow its membership programs, and increase brand awareness among parents and youth. DECOSTA created OSCAR – the Ontario Science Center Automated Robot – A fully animated mascot that represented and grew the OSC brand online and on-location.
DECOSTA created the OSC’s first email marketing campaign focused on visitor loyalty and membership retention. By encouraging repeat visits, offering compelling online experiences for youth, and creating exclusive members-only offers, DECOSTA delivered the OSC’s desired growth for the brand.