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Press Releases & Thoughts

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An Interview with Jesse DeCosta, Brand Manager to the Stars

Press ReleaseBy Ben Cantin-KranzNovember 20, 2019

With over 25 years of experience in the industry, Jesse DeCosta shares with the Toronto Standard about his partnership with some of Hollywood’s top stars. DeCosta’s strength lies in understanding the bigger picture of marketing and branding. “I think it’s important to…

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Ben Cantin-Kranz is Part of the Team Behind Will Smith’s Brand

Press ReleaseBy Ben Cantin-KranzNovember 19, 2019

In an interview with L’Express, Ben Cantin-Kranz, partner in Toronto-based DECOSTA Global, shares his insights on creating the online image for some of Hollywood top stars, like Will Smith and his family. He also talks about the shift from native platforms to…

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Canadian Company is Image-Maker to the Stars

Press ReleaseBy Ben Cantin-KranzNovember 19, 2019

The Globe and Mail, Canada’s newspaper of record, published their look at Jesse DeCosta, his career and recent successes. Jesse DeCosta does the seemingly impossible, and proves that Canadians can achieve anything in Hollywood. “It only takes one person to…

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Behind Jamie Foxx, The Jackson brothers and Kevin James is Mississauga’s Jesse DeCosta

Press ReleaseBy Ben Cantin-KranzNovember 19, 2019

Working behind big names like Jamie Fox, Will Smith and the Jackson 5, is DECOSTA Global’s CEO, Jesse DeCosta, who explains how Hollywood is very tight knit as “it’s all based on trust and word of mouth. If you work hard and…

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Ben Cantin Kranz: Today’s Notable Young Professional

Press ReleaseBy Ben Cantin-KranzNovember 19, 2019

Featured as Today’s Notable Young Professional by the Notable Life, DECOSTA Global’s Managing Partner, Ben Cantin-Kranz shares keen insight into his vision and goals for the company and also reveals his core values and beliefs to living a successful-balanced lifestyle.…

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Jesse DeCosta, The Brand Man

Press ReleaseBy Ben Cantin-KranzNovember 19, 2019

With a firm understanding that, in today’s world, celebrities are brands in and of themselves, ANOKHI LIFE published how Jesse DeCosta has built and managed the brands of names like Will Smith, Kevin James and Jennifer Hudson for over two decades. “In…

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Canadian Branding Entrepreneur: Rubs Elbows With the Stars

Press ReleaseBy Ben Cantin-KranzNovember 19, 2019

The Canadian Business Journal published an interview with some of Jesse DeCosta’s top moments, from his humble beginnings, to working with some of Hollywood’s top stars. Recounting the hard times he faced when he and his family first moved to Canada, Jesse…

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Mississauga Digital Marketer Develops Board Game, Kid’s TV Show

Press ReleaseBy Ben Cantin-KranzNovember 19, 2019

Jesse DeCosta develops his own creative content, as reported by Mississauga News in July of 2013. “The future of the company is managing, creating and leveraging intellectual property,” says DeCosta. At the time of the interview, DeCosta expressed his interest in publishing…

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EdTech Teacher Development Inventor, Knowledgehook, Names DECOSTA As Its Global Agency

Press ReleaseBy Ben Cantin-KranzMay 1, 2018

TORONTO– May 1, 2018 — Knowledgehook announced today that it has named DECOSTA Global (“DECOSTA”) as its official agency of record. Knowledgehook, the emerging leader in EdTech, utilizes data-driven approaches to teaching and tactfully guides students to perform better in math.…

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DECOSTA Marketing To Join Malar Group Ushering In A New Global Communications Agency

Press ReleaseBy Ben Cantin-KranzJuly 19, 2017

It’s been a privilege to work with the DECOSTA team. They bring a powerful blend of creative and collaborative thinking to their process, delivering exceptional results. As a client, we’re excited to see DECOSTA Global’s services and international presence grow.

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It’s National Password day!

ThoughtsBy Ben Cantin-KranzJuly 18, 2017

Protecting a brand in 2018 is about much more than a great logo and a skilled publicist. Companies likes Yahoo, Uber, and Equifax, have lost market share and brand equity from data breaches and lax security.

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REMEMBER JULIAN

NewsBy Ben Cantin-KranzDecember 14, 2014

On November 23rd, 2014, Kristoff St John lost his son Julian to mental illness. Julian was an artist and painter who had reportedly been struggling on and off with schizophrenia and tragically took his own life a couple of days…

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New Managing Partner Appointed

NewsBy Ben Cantin-KranzOctober 8, 2013

DECOSTA today announces that Ben Cantin-Kranz has been appointed managing partner. This takes effect on October 21st, 2013. Ben trained at DECOSTA and became a partner in 2013. Ben’s particular expertise is in Digital Media and Marketing Strategy. President and Founder,…

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DECOSTA and the Jacksons Announce U.S Dates for Unity Tour 2012

NewsBy Ben Cantin-KranzApril 5, 2012

Multiplatinum icons, The Jacksons will be back on tour together for the first time in nearly three decades with hotly-anticipated Unity 2012 dates April 4, 2012 – New York, NY – The most legendary family in music history is returning…

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