UNICEF
United Nations International Children’s Emergency Fund (UNICEF) was created by the United Nations General Assembly in 1946, to provide emergency food and healthcare to children in countries that had been devastated by World War II. Today their humanitarian mandate is to provide long-term care to children and women in developing countries around the world. UNICEF has a presence in 190 countries and territories.
- Created the “Love & Rage” campaign logo and temporary tattoo.
- Raised funds for HIV Aids vaccinations.
- Produced concert event with multiple guest performers.
- Helped raise over 1.2 million dollars.
- B2C Audience Growth.
- Brand Identity and Digital Design.
- Creative Development.
- Print Graphic Design.
- Merchandising.
UNITE AGAINST AIDS CAMPAIGN
DECOSTA, working closely with the UNICEF Canada marketing team, delivered critical stage creative direction and marketing materials for the University Fundraising Programme and the Unite Against AIDS Concert. Despite limited time and resources, our work contributed to a successful national event that raised over 1.2 million dollars.
PROMOTION & DESIGN
To increase awareness for UNICEF’s AIDS prevention programs and the Unite Against AIDS Concert, DECOSTA created posters, promotional items, merchandise, and a limited edition temporary tattoo, creating lasting impressions with the public after the concerts ended.
PROMOTION & DESIGN
To increase awareness for UNICEF’s AIDS prevention programs and the Unite Against AIDS Concert, DECOSTA created posters, promotional items, merchandise, and a limited edition temporary tattoo, creating lasting impressions with the public after the concerts ended.
MERCHANDISE
To increase fundraising results, DECOSTA designed a line of concert merchandise for UNICEF Canada’s Unite Against AIDS Concert, including a limited edition temporary tattoo.
